A national pharmaceutical company is having a hard time
getting appointments with doctor’s offices and, knowing that
the doctors never go out for lunch, the sales person decides to
bring in lunch and have a “lunch and learn” session. Adding
to the professionalism, the sales person brings in a TGI
custom-printed food service set which includes a tote bag
filled with 25 napkins, plates, cups and utensils, all imprinted
with the new drug they are promoting. After the session is over, many of the
food service products are left over and put in the break room for future use,
reminding the staff of the new drug. In one particular case, 15,000+ sets
have been ordered and used for the last 2 years.
A pharmaceutical company hosts a cocktail party for a group of doctors in a
city to introduce the launch of a new drug. The company invests in customprinted
napkins, wine glasses and After Hours Trays for the drinks and hors
d’oeuvres, adding a professional and unique touch to an elegant night.
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